Niche Marketing

Flowchart on a chalk board

Niche marketing is like taking the whole, big supermarket and focusing on selling or marketing one specific product. This specific product is now called our niche product/niche marketing. It is a small business that makes a lot of money without you having to compete with the big companies. You just have to focus and give […] Read more »

Should You Be Focusing On Marketing or On Doing What You Do Best For Your Customers?

Marketing or Doing What You Do Best:     Most business owners understand the importance of marketing, but is that where they should be putting their precious time and energy? What do you believe would be most effective? Doing it yourself Hiring a consultant Hiring a freelance worker Hiring a marketing company Let’s break each […] Read more »